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Ethics Edge - Build your business on integrity
In This Issue

In The News

National Ethics Bureau to Advocate for Ethics at Senior Market Expo 2008

SAN DIEGO, CA, July 08, 2008—The National Ethics Bureau (NEB) is taking its ethics advocacy to the Senior Market Expo 2008, August 20-22, at the Loews Royal Pacific Resort at Universal Orlando®.

The NEB team will be exhibiting at the exposition, which continues to be a major event for producers, advisors, marketing organizations, and carriers serving the senior marketplace. | Continued »


NEB Provides Free Content to Financial Services Organizations Wishing to Promote Ethical Business Practices.

SAN DIEGO, CA, June 11, 2008The National Ethics Bureau (NEB), a membership organization of background-checked financial professionals, has developed a new version of its Ethics Edge electronic newsletter for financial services organizations that wish to do their part to promote ethics business | Continued »

 
 
About NEB

The National Ethics Bureau™ (NEB) is a leading advocate for business ethics in the financial services industry. NEB promotes ethical business practices through its trade-magazine columns, conference presentations, monthly newsletter, and website content. It also maintains a membership community of background-checked advisors who have agreed to uphold its principles and membership standards.

NEB offers related services such as state-approved ethics and compliance continuing education courses for licensed insurance agents and securities brokers, as well as for those holding accredited designations.

For the general public, NEB provides the ability to purchase a background check on any financial professional prior to doing business.

NEB is not a financial designation, nor does it endorse any products or services offered by its members or sponsors.

For more information, visit www.ethicscheck.com

 
 
Join NEB Renew Membership Purchase Products
 
 
SMAX 2008
 

Tips for Educating
Your Broker-Dealer
about NEB

The vast majority of broker-dealer and insurance compliance directors value NEB’s ethics advocacy mission. Result: They usually approve requests to join NEB and display the NEB logo. In the rare event your compliance director balks at the use of NEB membership in your marketing, try to educate the person about our organization. Explain that we:

  • are a membership organization similar to the Better Business Bureau (BBB), but with a | Continued »

 
Red Flag Reminder

Regulators Tightening
Use of Unaccredited Financial Designations

July 2008

The North American Securities Administrators Association (NASAA) has released a model rule prohibiting misleading use of designations in the sale of investment products to senior investors.

The measure prohibits the use of senior-oriented designations to mislead senior citizens or retirees. It also provides state securities administrators with the means to recognize the use of designations conferred by an accredited | Continued »

 
 
Rogue Advisors on Parade Eye on Ethics


Recent crimes and consequences in the
financial services industry.



  • Six advisors slammed for sham trusts.

  • Kentucky planner sent away for offshore fraud.

  • California agent gets 14 years for medical malpractice scam.

 
Eye on Ethics
When the Bubble Bursts, It’s Time for Champagne

As I write this column, it’s early February. The media has been chock full of ominous economic reports. Unemployment is edging higher. Growth is slowing, yet inflation is obvious. Home equity is evaporating as housing prices plummet. Credit card defaults are growing. The sub-prime mortgage crisis

has generated billions of dollars of write-downs on Wall Street. But you know what? I’m ready to crack open the bubbly, and here’s why:

First, it looks like our economy is resetting itself after years of easy money, speculation, and excess. By slowing down, it ’s actually laying the groundwork (hopefully) for a new phase of more rational and sustainable growth. | Continued »
 
 
NEB Hotline Takes
Prospects’ Temperature
Tip of the Month

Have your prospects call our Verification Hotline (800-250-1831). Afterwards, we will send you a confirming e-mail. This is a great tool for gauging their interest in doing business with you. If they weren’t at least somewhat interested in doing business, they wouldn’t bother to call.

Prospects can also confirm your NEB status online by visiting www.ethicscheck.com. This works well for Internet savvy individuals who prefer self-service. But for those who don’t, our Verification Hotline provides two additional benefits. | Continued »

 
 
Member of the Month The Power of Long-Term Relationships

For Ryan Poterack, CEO of Poterack Capital Advisory, success in financial services hinges on building long-term client relationships. This is a truism mouthed by many,  but Poterack doesn’t just give it lip service. He's made it the bedrock principle for his entire business.

Case in point: It led him to adopt a comprehensive planning approach designed to uncover as much information about clients as possible. It also informed his decision to establish himself as an

independent registered investment advisor and to be compensated on a fee basis instead of commissions when investing clients money in securities. | Continued »

Become NEB's next Member of the Month! (click here)
 
Grow with NEB Grow with NEB
 

Contact us: Phone: (800) 282-1831 | www.ethicscheck.com
Copyright © National Ethics Bureau Inc. 2008. All Rights Reserved.


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